Veteran Industry Executive Joins F+W Outdoors Team

Michael Cassidy has joined F+W, A Content + eCommerce Company, as vice-president of national sales and business development for its Outdoors television, video, digital and print properties including Deer & Deer Hunting and Gun Digest magazines; Deer & Deer HuntingDestination Whitetail and Modern Shooter television shows on Sportsman Channel, and  Land of Whitetail on Pursuit Channel.

Michael Cassidy

Michael Cassidy

Cassidy has served in the outdoor television and publishing industries for 26 years, including stints at ESPN, Field & Stream, and Guns & Ammo. Most recently, he was executive vice-president and group publisher for Scout/North American Hunting Club.

Deer & Deer Hunting Magazine gives outdoor enthusiasts who hunt white-tailed deer must-know information, from deer behavior to rut predictions. The brand’s magazine success spawned the outdoors television shows Deer & Deer Hunting TV, aired on Sportsman Channel, Land of Whitetail aired on The Pursuit Channel and Destination Whitetail also on Sportsman Channel.


Discover intriguing facts about and high-quality images of whitetail deer with the Whitetails 2016 Daily Calendar. Gain insight into deer traits, behavior, and more with new whitetail trivia every day. This desktop whitetail calendar is great for any hunter or enthusiast seeking out compelling information and captivating images of your number one deer, the whitetail.

2016 Whitetails Daily Desktop CalendarEnjoy a fun fact every day – topics include:

  • How deer adapt to deep snow and cold weather
  • The types of cover doe groups prefer for bedding areas
  • What causes bucks to grow non-typical antlers
  • Survival traits and tricks of young fawns
  • Mature buck behavior throughout the year

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