Keep an eye on this story. The UFC has agreed with the Fox network's request and has banned all gun and hunting related sponsors from UFC events.
This is a company who uses the bloodiest, most brutal and sexually suggestive highlights from their events to advertise their product and who eagerly accepts sponsorship from alcohol and condom companies! And not only is this ban hypocritical, but it further reduces their underpaid athletes' opportunities to supplement their meager purses.
http://themmacorner.com/2012/01/17/guns ... ox-events/
http://www.cagepotato.com/and-now-theyr ... -sponsors/